Oct 23 2009 05:55 AM ET

Michael Jackson's 'This Is It': Fans launch 'This Is Not It' campaign

Categories: Movie Biz, Movies, Music, News

A group of Michael Jackson fans have launched a campaign coinciding with the upcoming release of the deceased star’s concert movie that is to raise awareness about what they say is the grim reality of Jackson’s final days. Details of the campaign, dubbed This Is Not It as a play on the movie’s title of This Is It, can be found at www.this-is-not-it.com. The group claims that the movie, which will be released Oct. 28 around the world, ignores the “dire state” of Jackson’s health during his last few months while promoters benefitted from running him ragged. Jackson died June 25.

“In the weeks leading up to Michael Jackson’s death, while this footage was being shot, people around him knew that he looked like he might have died,” the group writes on its website. “Those who stood to make a profit chose to ignore it.  Friends and fans who had no financial interest, chose to address it and attempted to help him. AEG, the promoters for This Is It, ignored the signs, ignored the pleas, and in fact, actively covered up the truth. What you will see on that screen is part of that cover up.” The site then details supposedly what you will and won’t see in the movie.

The group also released a trailer of sorts, about the campaign:

More from EW:
Michael Jackson: 8 ‘This is It’ Pics
EW’s Michael Jackson hub

Comments (1-5) of 5 Add your comment

  • Samantha

    Thats sad that pop star Michael Jackson isnt Alive anymore thanks to Dr murray.He needs to be put in prison for what he did.On that Day June 25th 2009.Dr Murray is Sick in the Head.Thats why Michael Jackson Heart stopped Pumping because of the overdose.That Dr murray gave him.All of Michael Jackson fans miss him a lot.Also his mom Katherine.His sisters Janet/Latoya miss him.Paris/her two Brothers miss their pop star father.Dr murray isnt a very good Doctor.He needs to be Punished for what he did On June 25th 2009.You’re sick in the Head Dr Murray.

  • Samantha

    I liked watching his videos a lot.Bad Back in 1988.Dirty Diana Back in 1988.The way you make me feel Back in 1988.They were great videos back then.

  • jacqueline

    This is so sad to read this about Michael Jackson in this film, Michael isn’t here to speak up, good thing we are his fans here to defend him in every way. Michael Jackson’s videos back a few years ago were the best the world ever seen. I wonder why that doctor is not being made responsible along with those other people who caused his death, that isn’t right!
    The King Of Pop didn’t deserve this, he was a caring human being and he never did anything wrong, we are so fortunate that we got to know him and his genuis.

  • Robin Pollisky

    i knew those bastards killed him they didn’t need him anymore he was worth more dead than alive to pay back all that money owed. he need a good wife to have loved him and help him.he died alone and that was so sad. I love mj since I was a kid. If I was one of the fans that were close to him I would have pulled him out and got him help. I am medical professional. Where was his family during this time? I love him not just for the mucic but a great human being. He help everyone he can that was close to him. What these fans are doing to get the info out there is so great ” This Is NotIt” campaign. In due time all this will come out about his death. I hope people can see through all the bad lies and see what a great person mj was. all the fans must fight to keep his reputation good and not what the media lies did to him.

  • mj’s fan

    If this is the truth, then Justice must be sought! I would still like to see the film but I want them all to be punished if they have hurt him in anyway.

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