Transformers 2 director Michael Bay is taking Paramount to task for the way the studio is promoting his summer flick, name-dropping Steven Spielberg and Jerry Bruckheimer in a bitter email to executives, TMZ reports. The May 4 missive criticizes Paramount for an "abject failure" of a campaign: "…I have been waiting, and waiting for the anticipation of an 'event movie' to make it into the 'public zeitgeist.'" He goes on to say that Bruckheimer told him "a studio that does not make [the opening of a movie] an event…. will get bitten in the ass. … Besides my good friend Steven [Spielberg], Jerry has made a lot more successful movies then (sic) all of us." But TMZ also reports Bay was clearly more pleased by June 6, when he sent the studio a far more laudatory email, saying, "Paramount is like family. Thank you all for busting your butts and bringing your 'A game' for the release of Transformers."
Jun 22
2009
12:31 PM ET
Michael Bay criticizes 'Transformers 2' campaign
- Comments 32
- Add comment
Latest News
- Tom Cruise exits 'Man from U.N.C.L.E.'
- 'American Idol' mulling alums as judges?
- 'Hangover III,' 'F&F 6,' more EW reviews
- Mariah Carey swears, dress slips on 'GMA'
- Amanda Bynes arrested in N.Y.
- CCH Pounder gets 'Sons of Anarchy' gig
- 'Arrested Development': It's almost here!
- 'Orphan Black': Watch start of next episode
Who cares? Maybe they don’t want to promote another piece of crap like the first Transformers movie.
The first Transformers Movie Crap are you freakin serious. You must be smoking something that messes with you head. That was a GREAT summer FAMILY flick and 2 will be better -
Michael Bay is a horrible director. The first Transformers sucked and this will be more of the same. James Cameron will be back this Christmas to show these inferior directors how to make a proper action movie.
Bay is a maniac. And I love that he thinks he was pivotal to the success of the first movie. The truth is the audience went to see Megatron and Optimus.You could have plugged in just about any director and set of actors and the box office for the film would have been the same.
I think my opinion is fully entailed in the immortal lyric of Team America’s “Pearl Harbor Sucked (And I Miss You)”:
“Why does Michael Bay get to keep on making movies?!”
Unfortunately the young kids are taking their parents who don’t know the Transformers. The first one was not very good at all and we have to send Michael Bay a message to stop messing with our childhood memories. He could have stayed true to all of the automobiles and had a better movie, no need to change or add. It’s true it had nothing to do with Bay. Their was a built in audience. I will not give him my money. Jon Favreau proved that he could stay true and tell a story maybe he’ll take the direction.
I was burned on the first Transformers as soon as I saw Optimus Prime with fraking FLAMES on the cab. Seriously, Micheal Bay…. get back on your meds. You suffer from delusions of greatness.
WELL SAID NAT!!! F Yeah.
I hope the sequel is as good or better. I loved transformers as a child and i couldnt see it working as live action . Micheal Bays vison was excellent , the movie was funny and action packed the only caveat was the introduction of the vapid egomaniac better known as megan fox
Well EW sure is promoting the heck out of Meagan Fox..who just so happens to be in Transformers2. So maybe Micheal Bay should of hired Megan’s publicist.
How pissed can you be? “Transformers 2: Everybody Rets Rich” Enjoy the success – well I guess thats hollywood for ya.
Honestly, I could care less if Transformers 2 is good. I’ll be going for the giant robot fights.
sounds like he was on a drug trip when wrote letter, and is probly tripping when he makes his movies
Everyone seems to have bad things to say about Michael Bay. He is allowed to make movies for one reason … money
and Everyone keeps going to see his movies
Lifetime Gross Total (7): $1,093,670,821
Whoever said that they shouldn’t change the automobiles for the first movie are crazy. They were 80′s cars and how would ironhide as a mini van look in this decade? Not very cool. Sure when we were kids Transformers cartoons were awesome but have you seen them now? Very cheesy and not aging well. The cartoon movie was one of my all time favorites but the live action movie kept me on the edge of my seat and seeing Optimus kill a decepticon was awesome!