Apr 23 2009 11:36 PM ET

BET to launch new cable channel in late 2009

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Viacom’s Black Entertainment Television (BET) network announced that it will be launching a new cable channel, Centric, in the fourth quarter of 2009, according to the Los Angeles Times. Centric, which will premiere in approximately 45 million homes, will seek to attract a middle-aged African American audience. BET will likely have to cancel its jazz channel, BET J, in order to make way for Centric.

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  • Rich

    So a majority white owned company owns all the black entertainment channels?
    I didn’t know that. I guess all that matters is money is green.

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